Saturday 19 February 2011

The Other Guys website research.

So I'm back to talking about my favourite film at the moment, The Other guys, but not just the other guys, but the other guys website!.. Now this is a fancy flashy, lots of movement website.

The website starts with a full screnflash video of the motion poster I mentioned in a post before. Which can be skipped if you wanted to.
It then ends up on here..



The main image is of the main 2 protagonist characters of the film. Will Ferrell and Mark Wahlberg, this image takes up the majority of the screen (It also is the image that they use on the film posters.) The smoke effect in the background is constantly moving while the characters in the foreground are static)

The website also shows the title of the film in large noticeable font, just incase the people viewing the website, don't know what website it is..  It also has the names of Mark Wahlberg and Will Ferrell above, and below the title, it has about the dvd and blueray.

In the top left corner of the website it has a featured box, which is basically a quick link to the trailer. The way they have presented this, shows that its what they most want you to look at.

The link bar contains the links.. 'About the film'... 'Videos'... 'Photos'.. 'Downloads'... 'Cadet Academy'... 'Twitter game'

When  your mouse rolls over, the links on the page the text of the link becomes white but also it has a roll over sound what sounds like a gun jamming. (so you can make a cool little tune when moving the mouse over the links.. yeah!) But if it annoys you, what I'm sure it could the site lets you mute it. Also for 'About the film' on roll over you get a horizontal drop down menu.. below 'Story'.. 'Cast'.. 'Crew'

Facebook has taken the internet by storm, with 500 million active users on facebook, the website can get more visitors to their site, by including a 'Like' button what connects with the audiences facebooks, where the like will show up on there profile so that there friends. They also have share buttons for some of the internets social network sites, to share the link on there. This can also increase there audience, The clever thing with this is that its a form of advertising without having to pay!.. Clever!..

When clicking on view trailer.. it darkens the screen and pop ups a flash video player.. which remains dead in the centre of the screen. even when scrolling!!.. Clever.




About the Film - Story
In this page, it shows the drop down menu under, about the film. The page goes over the smoke effect, but loses the action shot photo, it moves the title below the text. At the top of the page it has a wide picture, which is a shot from the film. and the text below. It also has a related  box..


Lots of research! MS

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